Marketing to Active Agers: What You Need to Know

Contributor Access to Resource Library – Members will be able to upload and share beneficial resources on The Encore Network’s website.

Event Submission on EN Website – Members can promote their upcoming programs on The Encore Network website.

Ability to serve in EN leadership roles – Members can join the Leadership Council, which forms policy and makes decisions about the direction of the organization.

Ability to influence EN programming and research – Members can join the Programming Committee and develop worthwhile, stimulating webinars and programs for the network.

Access to EN Slack Channel – Members can connect and network instantaneously with other members via Slack, which retains conversations for 90 days.

Network Newsletter – Members will receive a monthly newsletter containing valuable information from the network and the Leadership Council.

Access to EN Archive – Members can watch previous Encore Network programs via the website.

User Access to Resource Library – Members can find valuable resources on The Encore Network website that have been directly uploaded by members.

Access to Member Directory – Members can find others directly via the website directory that includes contact information.

Member Directory – Your contact information will be included in the Member Directory.

Program Newsletter– Members will receive a monthly newletter detailing all Encore Network programs, member-only programs, and member-sponsosred programs that promote learning and sharing.

Free and Discounted Assess to Programs – The Encore Network offers a wide array of programs through the year. Typically led or organized by members of the Program Committee, these programs are targeted topics of broad interest, featuring network members. These programs are free or offered at a reduced rate to members. Guests pay a higher fee to participate.

Number of Member Accounts – An additional two or four members of your organization can be included in your membership and take advantage of all benefits associated with your level adding value to your organization and the encore movement worldwide.

Membership 101 – Organized and led by the Membership Committee to welcome, engage and introduce new members to the network.

Affinity Group Participation – Member-driven groups, launched for the specific purpose of deeper learning, sharing and connection around a topic of common interest. Intergenerational collaboration, fostering a positive work environment for people 50+, and creating a more inclusive network are just a few examples of these ongoing groups. Find other members and take a deeper dive into shared interests.

Coffee Chats – Periodic events for members, featuring speakers and topics proposed by members and aligned with the Encore Network mission. Typically organized and led by a network member or group of members.

Promotion of Your Programs – Post and promote your personal or organization’s programs on the Encore Network website furthering the reach and impact of your programs.

Name, logo, and program description featured on the Encore Network website- Show your support for the encore movement and enhance the visibility of your program at the same time.